Customer Stories | Sony's Ci Media Cloud

Customer Stories

Ci Media Cloud powers more than 175,000 users across 180 countries for teams and companies big and small. Read their stories and see what Ci can do for your company.

Zinc Media

Zinc Media uses Ci to drive efficiency and sustainability in its post-production process. Reliability and robust features drove Zinc to adopt across their entire business, allowing Zinc Media to enhance scalability, collaboration, and production speed.

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GBH

GBH streamlines media management across its organization with Ci Media Cloud - a centralized platform integrated with playout systems that saves time and money and enables live review sessions for production teams.

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Sony Pictures Entertainment

Sony Pictures Entertainment uses the Ci Workflow app to automate resource-heavy media processing for Visual Effects (VFX). It eliminates redundant file storage and rendering by enabling users to kick off EDL-pull workflows in a simple, easy-to-use browser application.

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Bunim-Murray Productions

Bunim-Murray Productions leverages Ci for the post-production of reality TV shows. It enables immediate file transfer from camera to post, AI capabilities like transcription, saving productions time and money.

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ITN Productions

London-based ITN Productions explains why they chose Sony's Ci for their cloud solution and how they automated their dailies workflow using Ci's API.

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Newsday

Newsday accelerates footage delivery and streamlines collaboration with Ci, enabling field teams to upload, organize, and share content instantly, so breaking news reaches air faster and every department works from a single, unified media hub.

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Sinclair Broadcast Group

Sinclair Broadcast Group relies on Ci Media Cloud as its centralized media asset management system. By leveraging Ci API, Sinclair ensured efficient metadata extraction, created consolidated media objects in Ci, and unlocked automation for playout workflows.

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Nine Network

With Ci, Nine Network securely delivers news packages from the field thousands of kilometers away back to the studio in minutes. In the three years of using Ci, Nine continues to find new ways to leverage the platform to bridge outdated workflows and save time and money.

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ADN Kronos

ADN Kronos, an Italian multi-platform news agency, transformed operations with the help of Sony's NavigatorX and Ci, optimizing workflow for efficient creation and distribution of 2,000 news articles daily, enabling remote collaboration and quick upload of footage from journalists around the globe.

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CBS News

CBS News uses Ci for remote editing, benefiting from accelerated file transfer and proxy creation. By transitioning to a cloud-based file management solution, they overcame access challenges and could securely gather media files from external contributors.

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Nashville Predators

With Ci, the Nashville Predators streamlined their process for sharing footage with broadcast partners, enabling fast and organized access to high-volume content and strengthening relationships through easier and more efficient collaboration.

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Commonwealth Games Federation

The Commonwealth Games Federation (CGF) leveraged Ci to manage two decades of legacy content and streamlined asset ownership. With Ci handling images, videos, live streams, and access, the CGF easily made content available to news agencies and boosted fan engagement globally, setting a precedent for future Games.

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CBS Sports

With Ci, CBS Sports streamlined its production, editorial, and broadcast workflows. Initially adopted to gather Final Four footage, Ci helps CBS enable remote editorial for live production. Ci helps productions and editors organize and remotely manage incoming content.

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NHRA

Explore how the National Hot Rod Association (NHRA) optimized its production workflow and streamlined media management to elevate productivity by harnessing the power of Ci Media Cloud.

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Arizona Coyotes

Ci Media Cloud and NavigatorX, the Coyotes were able to bridge the gap between on-prem and cloud, allowing for fast ingest of content – directly from Sony cameras in the field, managing and distributing content from anywhere, and long-term preservation of their content in the cloud.

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Sun Belt Conference

The Sun Belt Conference uses Ci to manage incoming content from member schools, store content in a single central location, and streamline the delivery of footage, melts, and clips to media outlets.

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Tennessee Titans

The Tennessee Titans initially adopted Ci for road-game production workflows and how workflows shifted in 2020, producing content for live event broadcasts and bringing content back to editorial to fill additional workflows, How a remote cloud-based workflow enabled the Titan to continue producing digital content despite NFL restrictions.

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Locarno Festival

The Locarno Festival was searching for an elegant solution to their film submission problem. This search led to a partnership with Ci to streamline submissions and reviews for its award program and enable support for live production support.

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DeSales Media

DeSales Media adopted Sony’s portfolio of intelligent media services to create a new cloud-based infrastructure using Ci Media Cloud and streamlined efficiencies with Crispin’s master control automation solution.

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Rory Peck Trust

Discover how Rory Peck Trust enhanced its annual awards workflow using the Ci Media Cloud Platform, resulting in streamlined processes and increased efficiency.

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UMG

UMG consolidated assets from 60+ countries into a global centralized media repository in Ci. Using ready-made integrations for ingest, automation, and cost savings, UMG created a web-accessible catalog with streamlined management and new distribution opportunities.

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